Fractional CSO

You don't need another rep. You need someone steering.

Fractional CSO gives you senior sales leadership - strategy, positioning, hiring, training and team development - without the cost or timeline of a full-time exec hire.

Book a 30-min Call See GTM Engineering
The Problem

Founder - led sales works, until it doesn't.

Past a certain point, growth stalls not from lack of effort but lack of leadership - no one owning positioning, no repeatable hiring process, no one developing the reps you already have. A full-time CSO fixes that, but most founders aren't ready for that commitment yet. A fractional one fixes it without the jump to a six-figure hire.

What's Included

Two ways to work together

Build & Run

We lead sales strategy and run it day-to-day: strategic positioning, GTM System, sales collateral, discovery calls, proposals, negotiation, and closing - plus hiring support and training once your team is in seat, along with representing you in person at industry events.

For founders who want leadership and hands-on execution.
Advise & Train

For teams that already have execution in place (in-house reps, or already running BRISM's GTM Engineering) but need a strategic lead: positioning, collateral, event representation, hiring support, and coaching/training your existing team.

For teams with reps in seat and no one steering.
Flow
01
Audit
02
Strategy & Positioning
03
Building Systems
04
Hiring & Training
05
Optimize

Who it's for

Founders who've outgrown relying on themselves and referrals for sales, but can't yet justify - financially or in scale - a full-time CSO to own their sales engine

How We Work

Engagement models

01
Retainer

Ongoing monthly commitment, typical for Advise & Train.

02
Project-Based

Defined scope and timeline, common for Build & Run audit and setup phases.

03
Bundled

Paired with GTM Engineering for founders who want leadership and execution combined.

What you need to get started

One thing, and we can begin with the discovery call.

A Founder or point of contact who can approve ICP, positioning, and messaging. We'll work out the rest together on the discovery call

Want sales that runs like a system?

Let's talk about what's slowing your pipeline down.

Book a 30-min Call