GTM Engineering

One system - Three parts. 

GTM Engineering is how BRISM builds a complete outbound revenue system - not just more activity, but the targeting, execution, and infrastructure that make pipeline predictable.

Book a 30-min Call See the Full GTM Engine
The three parts

AI-Assisted SDR

Done-for-you outbound, ongoing. We run the signal-based execution every week.

Signal-based data enrichment - monitoring funding announcements, hiring activity, and ICP members publicly discussing a relevant problem on LinkedIn and Twitter, then reaching out via email while the signal is still fresh

Multi Channel sequence via email, LinkedIn, and WhatsApp campaigns, plus cold calling

Event & city-based campaigns - outreach to relevant prospects ahead of a conference or trip, with meetings set up before you land

For Software, Design, and Digital marketing firms: leveraging platforms such as Upwork, Dribbble, and job portals, alongside proactive RFP sourcing, to generate qualified leads.

Tiers
SDR Only - Lead gen + Qualified handoff
Full-Cycle - Lead Gen + Discovery call, Proposals, Negotiation, Closing, and account management

Growth Engineering & Ops

We design how your outbound, CRM, and signal tools talk to each other, so pipeline moves automatically instead of living in someone's inbox.

Automated prospecting and enrichment wired directly into your outreach tools

Scaling proven campaigns, synced with your CRM in real time

Signal-based triggers, built once and left running - hiring activity, funding announcements, tech stack changes, or leadership moves automatically notifies or can fire outreach the moment a prospect shows real intent

CRM-connected pipelines so nothing falls through the cracks between sales, marketing, and customer support

RevOps

The CRM and data backbone - clean, connected, and reported on, so revenue numbers are trustworthy.

CRM cleanup and data hygiene; setup and integration across HubSpot and Zoho
Workflow automation via Zapier or Make, connecting sales, marketing, and customer support
Lead scoring & routing rules - auto-assign by territory, rep, or deal size
Sales-marketing SLA setup - lead qualification & handoff criteria
Reporting dashboards - pipeline, forecast, rep performance
SOPs & hands-on team training, so the system actually gets used
Bundle

Full GTM Engine

Get all three parts as one connected system - execution, automation, and infrastructure, built and run together instead of stitched together after the fact. This is the fastest path from "no pipeline system" to "a system that runs without you."

01AI-Assisted SDR
02Growth Engineering & Ops
03RevOps
How We Work

Engagement models

01
Retainer

Ongoing monthly commitment, typical for AI-Assisted SDR and Growth Engineering & Ops.

02
Project-Based

Defined scope and timeline, common for RevOps builds.

03
Bundled

The Full GTM Engine - all three parts together, or paired with Fractional CSO for founders who want execution and leadership combined.

Typical Timeline
Discovery
Audit / Diagnosis
Strategy & Plan
Execution
Optimize / Handoff

Most engagements start with a short discovery call to understand your current pipeline, team, and tooling, followed by an audit or diagnostic phase before any execution begins - so the plan is built on what's actually happening in your business, not assumptions.

Want sales that runs like a system?

Let's talk about what's slowing your pipeline down.

Book a 30-min Call